Kevin Meachen joins Snow Software to lead Professional Services for the UKI & MEA

Pegasystems and SAS veteran to support Snow’s explosive business growth and focus on delivering customer success

London, UK – August 3, 2017 – Snow Software (“Snow”), the global leader in Software Asset Management (“SAM”) and Cloud Spend Management solutions, today announced that Kevin Meachen has joined the company’s UK Senior Leadership team. Kevin will serve as Senior Director of Professional Services and Technical Operations, UKI & MEA. He brings 22 years’ Professional Services management experience within the software industry and this will be harnessed to deliver customer success, grow and develop the team, and to forge tighter rapport with Snow’s Partners and the Sales function.

Previously, Kevin spent three years as Regional Director for Northern Europe at Pegasystems and five and a half years as Executive Director for Professional Services at SAS. In his earlier career, Kevin built out Professional Services teams from the ground up in two start-up companies, E.piphany and Harte-Hanks.  

“Gartner[i] predicts the Global Software Market in 2017 is worth $351bn and Snow provides companies with the means to optimize their software estates. As our Customer base, Partners and our own team rapidly expand, we believe that Kevin’s expertise, drive and character will play a vital role in helping us deliver the best service to our Customers across the UKI & MEA,” said Andy Joeres, MD and Country Manager at Snow Software.

“Professional Services is a pivotal business function that ensures Customers realize value from the software they have purchased,” Meachen stated. “I want everyone in Snow to be proud of its Professional Services team and the work that we do.This means we must consistently deliver tangible and positive business outcomes to our Customers and Partners by applying our deep expertise at all key junctures of the customer lifecycle.”

He adds: “It’s important to foster an environment where people can flourish, can be brilliant. Snow has all the right ingredients for this. I’m delighted to be joining a company with such a positive culture and that Snow sees me as someone who could help lead Snow UKI & MEA through the next exciting phase of its business development.”


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About Snow Software

Whether it's through lack of control, lack of understanding or lack of compliance, Snow ( believes that most organizations today end up paying too high a price for their software.

Headquartered in Stockholm, Sweden, Snow Software is the largest dedicated developer of Software Asset Management solutions, designed to ensure that the $351billion spent in 2017 on enterprise software is money well spent – ensuring organizations have the appropriate licenses for the software they use – not too many, not too few.

With more local offices and regional support centers than any other vendor, over 6,000 organizations around the world rely on Snow Software's on-premise and cloud-based SAM platforms to manage software licensing across more than 11 million devices, from mobile to desktop, data center to the cloud.

For the latest information about Snow, please visit:


Twitter: @snowsoftware


[i] [i] Gartner. Forecast Alert: IT Spending, Worldwide, 1Q17 Update. Published: 30 March 2017 I


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